CASE STUDIES
E-commerce platform
Product Development
A metaverse designed as a proof of concept for e-commerce businesses might alter global commerce when it hits the market.
The “metaverse” is a shared virtual space created by combining physical and virtual reality. It is often depicted as a fully immersive and interactive digital world where people can interact in real time. Given the potential for this to be a game changer, we decided to go in as a proof of concept with a metaverse ecosystem as a platform to understand how product development might function in the future.
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E-commerce in the Metaverse
Any industry can learn about and make money from cutting-edge client-connecting strategies thanks to the metaverse. Block chain, NFTs, virtual reality, and virtual currency all combine to create the “metaverse,” a more realistic online environment. With the third generation of the web also about to begin. Each and every owner of an e-commerce company should be aware of this since it involves the metaverse and online shopping.
As a result, the concept of e-commerce metaverses was addressed at Cuneiform Consulting. The metaverse may alter shopping experiences. The metaverse’s virtual, immersive, and networked reality may change how individuals interact with companies, goods, and retailers.
It’s crucial to define proof-of-concept first. According to Cuneiform, “Our goal in working with firms on proof of concept is to show data in-market to test the viability of the idea. There are numerous ways to carry out this kind of proof of concept. By utilizing personnel and operations for the proof of concepts. With beta users, we’ve run smaller pilot implementations. We can test out new ideas with the large user base that many start-ups and established enterprises have. However, we’re open to suggestions on how we may work with the participants to examine the viability of the idea. The proof of concept is mostly dependent on the businesses we deal with and where they are in their product development cycle.
Metaverse: Proof of Concept
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The attributes of the e-commerce metaverse
- Explore the virtual stores
The metaverse lets users visit virtual stores and businesses. For a more authentic experience, users can virtually tour the stores and other aspects of the commercial space and make purchases. Customers are able to glance at everything in the stores.
- Optimal User Experience
- Custom virtual store
- Market Analysis and Validation
The metaverse can be used for e-commerce market research and product testing. This allows organizations to collect virtual consumer input, organize virtual focus groups, and test new concepts, financial features, and retail experiences before launching them.
- Targeted marketing and data insights
- Ease of Business Process
- Seamless cross-platform integration
How can it prove beneficial in real time?
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Conclusion
As a result of the global nature of the metaverse, more and more companies are aiming to build their own virtual stores, similar to how they operate on the internet now.
